Wholesale cosmetics lots are loads, pallets, or other quantities purchased to re-sell in smaller quantities or individually. When you are selling individually you are retailing. When you sell in smaller quantities you are wholesaling. Those purchasing the smaller quantity lots are usually re-sellers and not end users. They could be store owners, eBay sellers, flea market vendors, etc... that are not capable of purchasing in the higher quantities. Many of our customers will wholesale and retail cosmetics pallets. There is a good demand for cosmetics in the 200 to 300 piece ranges as well as individual items.